BrightEdge Collective is a B2B marketing agency serving SMEs across the UK. They hired Dservo to practice what they preach — a sharper brand, a conversion-focused website, active social channels, and paid campaigns that prove ROI to prospects.
Website & positioning
- Agency website redesign with clear service tiers and outcome-led copy
- Case study hub, team page, and “book a strategy call” funnel
- Service pages for SEO, paid media, social, and content retainers
- Blog setup for thought leadership and organic search
Social media profiles
- LinkedIn, Instagram, and Facebook profile optimisation and cover creative
- Monthly content packs: carousels, client wins, tips, and behind-the-scenes
- Employee advocacy templates and engagement routines
Paid advertising
- Google Ads for “marketing agency Manchester” and UK-wide service terms
- Meta lead campaigns targeting founders and marketing managers
- Landing page A/B tests improving call-booking conversion by 34%