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Tyre Shop Website & Local SEO London | Dservo

CityGrip Tyres operates multiple fitting bays across London. Competing garages fight for the same local searches — so Dservo built a conversion-focused site, dominated local SEO, and ran search ads with call tracking.

Website development

  • Tyre brand and size finder with instant “call to book” and WhatsApp CTAs
  • Service pages: puncture repair, wheel alignment, MOT reminders, fleet accounts
  • Location pages for each London branch with maps and opening hours
  • Fast mobile UX — most traffic comes from drivers searching on phones

Local SEO

  • Google Business Profile optimisation for all locations
  • Review acquisition campaigns and structured local schema
  • Citation cleanup and NAP consistency across directories

Social & ads

  • Facebook offers for seasonal tyre changes and MOT bundles
  • Google Search ads with call extensions and location targeting
  • Monthly reporting on calls, direction requests, and form leads
Project Details

Client: CityGrip Tyres

Completed: May 2025

Results: 145% more phone calls · #1 Maps pack in 3 boroughs · 62% more bookings
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